lululemon athletica: Lab

BKA was invited to collaborate with local designer Anna Karlin, to develop lululemon’s first US-based Lab concept store in NYC’s hip SoHo neighborhood. This innovative concept combines a streetside retail store with a design incubator space shop in the rear. This new concept allows shoppers to see the design process involved in bringing limited edition products to market. As part of the lululemon team, BKA coordinated a complex program, including custom merchandising, lighting and finishes, as well as internationally procured garment fabrication equipment.